About Us

Littleicons represents exciting and directional children’s fashion, beauty and homeware brands from around the world.

​I launched Littleicons in 2009 in order to present children’s collections to the Uk that I knew I wanted to work with: small businesses, mainly from Europe and family run, the fit was perfect. Now of course many British brands fall into this portfolio and I am so happy to represent fashion forward, ethically sourced companies whose main motivation is quality, the children they dress and those who aim to create strong bonds and support for their clients in this fabulous market.

​These unique collections offer UK retailers something individual and fashionable in their choices each season. Our partners reflect a deep appreciation for authenticity, creativity and function.

Our aim to our buyers is to offer a good and transparent service in order to build strong relationships.

Littleicons is based London, accessible to main London stations.  I also work from Playtime Paris and Kid-Week with our European collections each season, as well as offering an on-line showroom. I have worked alongside high end childrenswear brands since 2006 and collaborated with the top tier UK buyers and during this time.

Donsje, Gosoaky, Vild-House of Little, Pacific Rainbow, A Monday in Copenhagen, A Monday, Bella+Frank, Riffle, Union of London Candles, Journals by Claude&Co, Karma Mama Skincare

I look forward to hearing from you soon: nicky@littleicons.co.uk